ARETÉ
Inspired by centuries-old wellness and beauty traditions, Areté’s botanical-infused hair and scalp care products gently refresh from root to end. Each formula builds off a nutritive blend of plant butters and oils to promote moisture, strength, and protection.
Areté's styling and finishing range exemplifies excellence in hair care, providing you and your clients with a transformative experience for impeccable style and flawless finishes. Infused with cutting-edge technology and natural ingredients, these products bring innovation and sophistication to hairstyling. From versatile gels to weightless sprays, Areté ensures precision, flexibility, and enduring beauty.
ARETÉ CONSCIOUS BEAUTY STANDARD
Areté's products are free from more than 2,800 questionable or harmful chemicals. This includes the nearly 1,700 chemicals banned or restricted in personal care products by the European Union, plus additional chemicals flagged by the Areté Conscious Beauty Counsel.
Areté Products Are Free From
Parabens • GMOs • MITs • Phthalates • Triclosan/Triclocarban • Animal-Derived Ingredients • Gluten • PEG/PG/PPG • BHA/BHT • Petroleum • Polyquaternium • Silicones* • SLS/SLES • Synthetic Fragrance • Artificial Colorants
*With the exception of Healing Hair Ceremony Serum
PARTNERS IN SUSTAINABILITY
Areté has partnered with Positive Luxury to guide them on their journey of being a business built with excellence for all. A UK-based organization, Positive Luxury audits and guides brands to ensure a true commitment to the well-being of the people, the planet and innovation.
In keeping with a philosophy of excellent choices, Areté is certified Leaping Bunny - the gold standard against animal testing - ensuring no animal testing at every stage of the product lifecycle.
